Beauty, not disease, motivates teens to wear sunscreen

Beauty, not disease, motivates teens to wear sunscreen

After offering information about UV light and sun-protective behaviors, the two health-ed videos diverge: one describes the increased skin cancer risk of UV exposure and the other describes effects on appearance including wrinkles and premature aging. Which of these two videos do you think caused teenagers to use more sunscreen six weeks after it was shown? A new study shows that while teens who watched both videos learned and retained the same amount of knowledge about UV light and sun-protective behaviors, only the teens who watched the appearance-based video (and not the health-based video) actually changed these behaviors.

via Cosmetic Surgery News — ScienceDaily:

After offering information about UV light and sun-protective behaviors, the two health-ed videos diverge: one describes the increased skin cancer risk of UV exposure and the other describes effects on appearance including wrinkles and premature aging. Which of these two videos do you think caused teenagers to use more sunscreen six weeks after it was shown?A University of Colorado Cancer Center study published in the Journal of the American Academy of Dermatology shows that while teens who watched both videos learned and retained the same amount of knowledge about UV light and sun-protective behaviors, only the teens who watched the appearance-based video (and not the health-based video) actually changed these behaviors.”We see this anecdotally in the clinic. The teens who come in, often it’s because their parents are dragging them. A lot have undergone tanning or never wear sunscreen. You can tell that when we talk about the skin cancer risk, it doesn’t faze them. But when you talk about premature wrinkling and aging, they listen a little more closely,” says April W. Armstrong, MD MPH, investigator at the CU Cancer Center and vice chair of Clinical Research at the CU School of Medicine Department of Dermatology.The current study aimed to quantify this observation. First, Armstrong and colleagues went to local high schools to recruit 50 subjects. All subjects completed questionnaires demonstrating their baseline knowledge about UV light and use of sun-protective behaviors. Then subjects were randomized into two groups, one of which viewed the health-based video that emphasized skin cancer risk, and the other of which viewed the appearance-based video that emphasized cosmetic changes due to UV exposure. …

For more info: Beauty, not disease, motivates teens to wear sunscreen

Cosmetic Surgery News — ScienceDaily

Beauty, not disease, motivates teens to wear sunscreen

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